1.Business Plans for Operating Companies
2.Getting the Most Out of Your Business Plan
3.Getting Help When You’re in Trouble
4.Where’d the Money Go? Cost Containment and Profitability
5.A Look at Why Small Businesses Fail
6.Finding Clients for a New Business
7.If You Build it, Will they Come?
8.Tips on Surviving a Cash Crunch
9.How to Market a New Company
10.How to Revitalize the Marketing Efforts of an Existing Company
11.Being Good with Numbers Doesn’t Guarantee Success
12.Office Work is Moving out of the Office
13.Avoid Pitfalls when Starting a new Enterprise
14.Networking Resources for Entrepreneurs
15.Who’s on Your Professional Team?
16.Marketing Insights for the Small Business
17.Hiring and Training for the Small Business
18.Growing Your Business
19.Managing Your Business
20.Financing Your Business
21.Hiring the Right People
22.Creating a Market Niche
23.Marketing on a Limited Budget
24.Great Customer Service for a Small Business
25.Technology for a Small Business
26.Exit Strategies for a Small Business
27.Preparing for Growth
28.Market Research and Forecasting for the Future
29.Getting to Know Your Customers
30.Developing a Succession Plan
Commitments
As a sponsoring organization, the host company would be responsible for the following:
§ Selection of the specific topics of interest
§ Provide marketing, promotion, and selection of participants, whether they be an internal audience or an external audience
§ Provide meeting facility
The Reading SCORE Chapter would be responsible for the following:
§ Develop course material tailored to the needs of the audience
§ Provide Subject Matter Expert (SME) or team of experts for the workshop or seminar
§ Provide evaluations back to host organization - Value of forum and subject matter
- Other issues of interest
Balance of benefits
A number of benefits would immediately be accrued to both organizations in this endeavor.
For the sponsoring organization:
For an internal audience
§ An enlightened workforce
§ Interaction with internal teams
§ Identification of areas for attention
For an External Audience
§ Expansion of customer service function for existing clientele
§ Introduction to a new market segment / new clientele
§ Relationship development
§ Identification as source for discussion and understanding of issues and solutions relevant to
small business community
§ Competitive differentiation :
For the Reading SCORE chapter:
§Offer insights and solutions to small business issues
§ Showcase depth of local expertise and knowledge base
§ Expand SCORE’s exposure to wider audience base
§ Opportunity to introduce and brand SCORE as a local resource for entrepreneurs
§ Opportunity to give back to organizations that support SCORE operations throughout the year
